Are You Losing Blog Visitors? Three Ways Fix It.

Let’s say I want to start a vegetable garden.  So I go out to the backyard, rip up some grass, and scatter seeds over the dirt. Then I water haphazardly (mostly whenever I have time or think about it) and wait. Many of the seeds get blown away by the wind. When plants start to come in, some bear a…

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Did You Think About This When You Set Your Prices?

I have two questions for you: Pay close attention to how you answer each one, okay? Question #1: How much would you pay to hear me recite poetry for an hour?  _____ (Mentally fill in the blank with an answer.) Got your answer?  Onward: Question #2: How much would I have to pay you to come…

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How To Be A Client’s Dream Come True

A comment came in on last week’s article that said, essentially: Okay Jenika, I’ve read in several places now that you need to find your ideal client’s problem and show you’ve got the solution.  (Yep, this is true.) “However, as a baby photographer, I don’t really believe I’m solving any problems.  To me, you either…

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How To Get A Stubborn Client Who Disagrees To Listen To You

You can see the train wreck coming from a mile away: “No, I really want the lime green with fuschia and brown dots.” “Nah, I don’t need business insurance.  Nothing bad has happened to me so far.” “I’d rather just let my kids dress themselves for the photoshoot” (when you know it won’t turn out…

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