The Photographer’s New Clothes

“Oh, how they suit you!  A perfect fit!” everyone exclaimed… “What a magnificent robe!  And the train!  How well the emperor’s clothes suit him!” None of them were willing to admit that they hadn’t seen a thing; for if anyone did, then he was either stupid or unfit for the job he held. Never before…

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Have a Photo Problem? Try Canonical Perspective.

Quick, before you scroll down – grab a piece of paper and sketch a cup of tea. It’s OK if you’re not “good” at drawing, no one will see this.  It only takes a few lines. Go on, try it.  I’ll wait. …. Got it?  OK, scroll down to read the rest:     When…

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7 Non-Money Reasons To Price Your Photography Profitably

[pinit]   This post is for photographers who wear their hearts on their wallets. (In a good way.) You know who you are.  The folks who cringe at changing their prices, even though you “need” to, because you kind of hate that money has to be a part of this at all. You love photography…

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3 Things I Screwed Up in My New Photography Business

[pinit] There’s something in psychology called the ‘outcome bias.’  It’s the tendency to say whether a decision was good or bad based on what happened afterward, rather than on whether the decision was good at the time it was made. For example, if the weather forecast is clear and the sky is blue, I’d decide…

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The 7-Minute Website Writing Makeover

 Here’s what I want you to do – (and if we were doing this in a workshop, I’d totally make this a race): 1) Go to your website (or blogsite, or info page). 2) Take a piece of notebook paper and draw a line down the middle, creating two columns. 3) On the left column,…

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