  Are you stuck figuring out how to market yourself? No need for overwhelm. Scale back and try what I like to call the “First-and-Next marketing technique.” It goes like this: Think about your clients, and ask yourself the following two questions – 1) Before they hire me, what will they do FIRST? You know those...
 I found myself on the “wrong” end of the camera lens this past week. Not the photographer end, but the photographed end. And suddenly, a lot of things made sense. I found myself doing some of the very things that have always bewildered me about clients. I found myself realizing that some of those things...
15 comments  We all have random to-do items fluttering in the back of our heads, plinking against our minds like moths against a light bulb. Like when you finally break free to scout out new locations with your camera, but then you see the bank and remember the pile of un-entered business receipts sitting on your desk. ...
5 comments  My college dining hall was a glorious, all-you-can-eat buffet. Weekend brunches were a particular highlight, when pancakes and quiche and platters of bacon appeared, alongside a row of Belgian waffle makers and a bottomless supply of batter. I was particularly fond of the waffle makers because they created a giant Yale “Y” in the middle...
19 comments  You’re sitting at your computer and suddenly you hear a strange “whooshing” sound. You follow the noise into the hall and your feet start squishing the carpet. Dread grows, and then you see it – a burst pipe underneath your bathroom sink. Your brain starts pumping red-alert adrenaline and you slosh into action, dialing a...
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