Decisions and Biases
Making Change
It has been a few months since we’ve spoken, but I’ve been thinking about you. Lots to say, but I’m here because I’ve realized my blog has contributed to a problem. I want to talk about it and share how I’ll be fixing it. Psychology often puts a magnifying glass on individual people. In college…
Read MorePreparing Your Business For A Natural Disaster
Parts of this post are excerpted from an email sent out on August 30th. Our thoughts continue to be with everyone impacted by recent weather events. A major disaster is not the time to try to figure out “Wait, what is going to happen to my business?” I don’t just mean that when your house is…
Read MoreAre You Asking Too Much of People?
I stared at the ticket website on my phone. Then called out to my husband – “I absolutely cannot make one more decision.” We had arrived in Oslo, Norway, and pulled up to our Airbnb in a rental car. We wanted to go downtown to see an art museum, so I found the public transit…
Read MoreIs It Time To Change Your Packages?
Kenneth Cole said something interesting in Forbes this month. He learned quickly after starting a footwear company that his job isn’t just to “create great-looking shoes.” He had to find out what people wanted to wear, then give it to them – just in his own way. This mental shift is elegantly simple – but…
Read MoreWhy Do People Always Pick My Middle Package?
Actual subject line that landed in my inbox: “Help me solve a sales mystery, please?” Well, fetch me my cape, Watson! There are games afoot! (Obviously I watch too much BBC. Also, I like good subject lines.) The email: I know there has to be an answer to this quandary, I just can’t find it.…
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