understand people, be a more successful creative entrepreneur
Category Archives: Psychology 101 Business is an awful lot like gardening. (We’ve talked about this before, in fact.) Few things happen immediately. And if you want corn in the fall, you have to plant it in the spring. Right now is the slow season for many of you – you’re not in the middle of the “harvesting” of serving […]  I learned something interesting about change when I studied addiction. One heartbreaking thing about addiction is that people can – for example – do the work to decide not to do drugs anymore, actually stop using, detox, stay clean for awhile – And then an old friend calls unexpectedly, and they relapse back into using. Why? […]  Kicking off a new series of posts today, called Get What You Want This Year. Because it’s about time, isn’t it? “Only rich people actually travel,” she said. “Oh really? Why’s that?” I asked. “Because it’s expensive.” “Huh. If you could go anywhere, where would you want to go?” “France.” “Okay, just for fun, let’s figure […]  I have two questions for you: Pay close attention to how you answer each one, okay? Question #1: How much would you pay to hear me recite poetry for an hour? _____ (Mentally fill in the blank with an answer.) Got your answer? Onward: Question #2: How much would I have to pay you to come […]  When you go to sell something, there’s a piece of psychology that presents a problem. Most people aren’t even aware that this problem exists. Let alone how to fix it. But now, YOU will. It has to do with the way a client thinks about how much what you sell is worth. Specifically, the point in time that […] |
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