Writing
Fix These 4 Unexpected Things For a Stress-Free (Or Close To It) Summer
So yesterday I’m standing in the hallway, early morning, still in PJ’s, with the phone pressed to my ear. Enduring a lengthy automated menu while trying to make an appointment with a new doctor. “If you are a NEW patient and would like to schedule an appointment, press SIX.” I beep the “6” button. A…
Read MoreHow To Craft the Perfect Tagline for Your Business
I’ve watched people wait to launch entire businesses, websites, and blogs until they “get the tagline right.” And writing a tagline can be a peculiar kind of torment…trying to distill your entire life’s work, your months of planning, your sleepless hours of dedication into six measly words? Have fun! Yes, a good tagline can be a magic…
Read MoreThe Easy Way To Write About Yourself (Without Feeling Like A Jerk)
It’s the cruelest of tricks. Your whole life is one long lesson in the importance of being humble (me? My husband recently said “well, it wouldn’t be a date if you didn’t spill water on yourself.” Yep. I’m skilled like that). And socially, you’re punished from an early age when trying to talk about your…
Read MoreGet Whatever You Want Without Arguing: The Magic Words
It’s when a client does something that feels scuzzy. Something that isn’t technically against your contract, but you’re still pushpins-in-your-pants uncomfortable with it. Or when you go buy something at a store, then get home and realize that the coupon (which was the whole reason you bought the item) is still folded neatly at the…
Read MoreWhy Writing Scares You & How To Stomp Out That Fear
The light flashed across the lens as I shifted the tripod to find the right frame. I set the camera on “timer,” went to stand directly in the firing line, and waited. Then rushed back to look at the LCD screen, then set it up again, and waited. Again. And again. At first, every click…
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