Posts by Jenika
The Overachiever’s Guide To Taking a Break
You’re in a busy season. You’ve got clients to care for, orders to fill. Editing, web-maintaining, and marketing galore. And at some point, you’re going to run across a problem and you’ll sit down to write a critical email, and your mind comes up with – Nothing. So you try harder. You’re a smart person. …
Read MoreThe Website Secret You Should Steal From Amazon
So. Like any photographer, you probably have your eye on a piece of gear, right? Even if it’s just niggling in the back of your mind. (If you’re not a photographer, insert something else you have your eye on for this example.) Now, tell me – why do you want that piece of gear? How…
Read MoreWrite About Yourself So Clients Will Listen – Free Mini Course!
A few hundred people have said these things to me recently: Writing about myself is hard. What do clients want to hear? Do they care? Do I sound dumb? Bleh. This sounds like everyone else. My life just isn’t that interesting. I’m a private person and I don’t want to share that much, anyway. And…
Read MoreAre You Losing Blog Visitors? Three Ways Fix It.
Let’s say I want to start a vegetable garden. So I go out to the backyard, rip up some grass, and scatter seeds over the dirt. Then I water haphazardly (mostly whenever I have time or think about it) and wait. Many of the seeds get blown away by the wind. When plants start to come in, some bear a…
Read MoreHow To Write A Blog Post Your Clients Are Dying To Share
Imagine for a moment that someone is coming over to photograph you. Decide for yourself why they would be coming – are they photographing your family together? Are they doing a profile on you as an up-and-coming entrepreneur for a local magazine? Whatever makes you feel excited. Pick a reason: ___________________________________ Banish any momentary panic…
Read More