Posts by Jenika
Does It Really Matter What My Target Client Eats For Breakfast?! (Target Client Mastery 1/5)
I stood in a room full of dark cabinets. Tiny spotlights flooded the curiosities inside. I spied a miniature carving of Hercules, a cat mummy, a human skull. On a desk lay an open volume with botanical illustrations. A museum sign explained they had recreated a typical study of a 17th century Belgian nobleman. (I…
Read MoreDoes this remind you of anyone?
Back on the brick patio, you could hear the comfortable din of forty strangers chatting, punctuated by the slosh of ice against a pitcher when someone refilled their lemonade. Not a loud party, so the tiny plop managed to register. I didn’t pay attention at first. Then it was there again – plop. Something against…
Read MoreFacebook Is Bad At Being You. (Not A Typo.)
Have you ever heard someone say they’re “bad at” Facebook? “Oh yeah, must have missed that, sorry, I’m bad at Facebook” or “I know, I never post, I’m bad at Facebook.” This makes me laugh. Have you seen the movie The Social Network? There’s a line when screen-Mark Zuckerberg says Facebook is “about taking…
Read MoreLoneliness in Business & The Lucky, Neglected Task That Can Help
The wooden door creaked on its brass hinges. After chatting with the attendant as she swiped my card, I grabbed a tray and filled it up with food I didn’t have to cook. Balancing my soup bowl and water glass carefully, I looked out over the dining hall. Should I join the cluster forming along…
Read MoreHere’s How To Have A Lucky Month, According To Science
I wasn’t inside the tent for more than three minutes when I found myself doing exactly what I swore I wouldn’t. Something I saw online ticked me off earlier that day, but I was on my way to our local book festival, with its white tents and strung globe lights along the harbor. I exhaled…
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